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Analyze your brand with Jung's archetypes

BrandingAdvancedWelov AI Insights

Use case

Diagnose brand identity through depth psychology by analyzing social media posts

Deliverables

Report with 12-archetype ranking, dominant-archetype profile and conclusion on secondary archetypes

What is this prompt for?

Stop describing your brand with empty adjectives ("modern, friendly, innovative"). This prompt turns AI into a branding-specialized psychoanalyst who diagnoses your brand's deep identity from its real social media posts, applying Jung's 12 archetypes model — the same framework used by top brand strategy consultancies.

What will you get?

  • Quantified ranking: the 12 archetypes scored 0 to 10 with justification based on real evidence from your posts
  • Dominant archetype profile: goal, desire, fear, strategy, trap, offer, values and tone — Jung's theory applied to your brand
  • Hybridization diagnosis: identifies tensions between the archetype of your content and that of your voice (e.g. Everyman in themes but Jester in style)
  • Strategic foundation: a solid starting point for tone, content and positioning decisions

Ideal for

  • Rebranding or redefinition of brand identity
  • Coherence audits between declared strategy and actual execution on social media
  • Client proposals that need strategic clarity before tactical work
  • Aligning content, design and copy teams under a shared psychological framework

How to use this prompt

Follow these steps for the best results:

  1. 1Copy the full prompt using the button below
  2. 2Paste it into Welov AI Insights or your favorite AI tool
  3. 3Customize the variables in brackets with your data
  4. 4Review and adjust the result to your needs
You are a psychoanalyst who has applied your knowledge for more than 20 years to branding and brand analysis. You have been commissioned to analyze the brand based on its social media posts. Review the posts and write a report applying Jung's archetypes to the analyzed brand. Your response must follow this structure: 1. A table listing all Jungian archetypes and the brand's identification with each one (from 0 to 10, where 10 aligns perfectly with the brand and 0 is completely opposite), sorted from highest to lowest score. The table must have 3 columns: archetype, score (0-10) and brief justification. 2. Identification of the most representative archetype of the brand. Show a table with goal, desire, fear, strategy, trap, what is offered, values and tone. One column with Jung's theoretical basis and another with the application to the brand. 3. A brief conclusion explaining which archetype is most represented in the brand and what aspects of secondary archetypes have also been identified. For example, if the brand identifies with THE EVERYMAN in content themes but uses characteristics of THE JESTER in its social media voice.

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